NAU MAI, HAERE MAI

Thoughtful objects and clothing to better your everyday.

titiro mai

Introducing The Ground Beneath.

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Francie, Elevated, Conscious & Cosy.

First founded by Anna Woodruff in Melbourne, and now based in Auckland,
Francie knits are a celebration of our local industry on both sides of the Tasman.

Francie knitwear is made from premium yarns and created in some of the last remaining small,
ethically certified, factories in Australia & New Zealand.

The collection focuses on natural fibres that breathe with you,
and designs that move with you, between occasions, seasons, and years.

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Winter's Gathering, with Nature Baby

Made for the tamariki of Aotearoa since 1998, Nature Baby brings the goods each and every season. With organic cotton, merino, in house prints, they're pieces are built to wear, wear again, then pass on to the next whānau.

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New, from Baina.

The Grid Collection explores the interplay of scale and print, combining a uniform grid with the signature checkerboard from BAINA. When paired together, the geometric form of the grid brings rhythm, order and balance, while the checkerboard infuses the bathing space with an element of playfulness.

Viewing towelling as a way to layer colour and texture in the bathroom space, the Grid Collection is explored in a range of complimentary and unexpected colour pairings.

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Kia ora tātou, we are Gem & Nathan.

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